Hey, I’m Elissa!
From the words I write to the captions I post, music is the backbeat of everything I do. I started my professional career as a music journalist, covering Austin City Limits Festival and interviewing artists for Glide Magazine, Thrillist, and Speakers in Code. Now, I create social media campaigns for indie artists so they can focus on what’s really important: the sound.
When I worked as social media manager and editor at PillarFour media, I strategized and created company TikToks to build brand awareness, driving more than 1.5M views. Previously, I worked as New Manifest Theatre Company’s marketing manager, where I increased social media followers by 40% and secured earned media coverage in major news outlets
What I Can Do For You
Strategize branding, world-building and the visual components for your art
Craft social media campaigns across Instagram and TikTok to enhance fan engagement
Create fan accounts to reach new audiences and boost music streams
Music PR - Get your music featured by blogs, influencers and radio stations
Plan and execute events, such as album release parties and shows
Academic Background
Oklahoma City University
BFA acting, with a focus on music and mass communicationsTexas State University
M.A Mass Communication, with a concentration on strategic communications